Rashi Peripherals – One of the leading I.T Distributor in the country today announced the commencement of its Flagship event Channel Business Forum (CBF IV) at Jabalpur & Solapur simultaneously. This is in association with Altec Lansing, ASUS, Freecom, HP, Logitech, Netgear & SanDisk .

CBF is an initiative taken by Rashi in 2005 & since then its been going strong. The theme for this years CBF IV is ‘Re-fuelling IT’ wherein the focus will be on the 4P’s of IT distribution. CBF IV will travel to 45 cities all across India which would include B, C, D & E class cities & cover a distance 41431kms. It is spread across a period of 3 months & includes 27 news cities wherein an event like CBF IV would be the first of its kind.

Announcing the launch, Mr. Suresh Pansari, Managing Director, Rashi Peripherals Pvt. Ltd., said “Channel Business forum started of as a 39 city event in 2005 & over the years it has got bigger & better. Since last 2 years our major focus has been on B, C, D & E class cities. And this year CBF IV will travel to some very small cities like Haldwani, Bhagalpur, Silchar, Asansol, Tirunelveli, Kannur. Infact we will be covering 24 ‘E’ class cities. With our theme of ‘Refuelling IT’ we plan to help channel partners take there business to the next level.”

CBF IV is a forum which brings together channel partners across the country & its participating vendors on a common platform, thus enabling them to have a one-to-one interaction. CBF IV is also a forum to showcase new technology & educate channel partners about the new market trends, eventually giving an edge over competition & helping them earn better margins.

Commenting further Mr. Suresh Pansari said “With a platform like this we not only foresee huge business opportunities in these regions but also look forward to strengthening our channel partner base across India”

CBF IV is a multi-city channel education program supported by Altec Lansing, ASUS, Freecom, HP, Logitech, Netgear, SanDisk & driven by Rashi Peripherals Pvt. Ltd. Infact vendors like ASUS, HP, Logitech & Netgear have been part of CBF since its inception in 2005.

For more details on the event log on to www.rptechindia.com/event

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About Rashi Peripherals Pvt.Ltd

Rashi is one of the leading distribution companies in India with distribution of world famous brands like AMD, ALTEC LANCING, APC, ASUSTEK, COMPEX, FREECOM, HP, PROCURVE, JETWAY, LEADTEK, LENOVO, LOGITECH, NETGEAR, NEXANS, PIXELVIEW,SANDISK, SONY, SENAO, SIEMENS, XFX, THINK3, MAXELL. Rashi has its own ISO 9001:2001 accredited RP Tech branded systems. Its products comprise mostly high end, quality and premium range. Rashi has grown consistently over the period of years and its turnover for the last financial years was Rs.480 crore and is expected to cross 700 crore for the financial year 2007-08. Today Rashi has 53 branches all across the country and more than 9000 reseller base who are working together with the company for distribution of its brands. For details, please visit www.rptechindia.com.

About CBF

CBF (Channel Business Forum) is an equal opportunity forum that brings together participating vendors and channel partners on a common platform. Every year there is

a theme attached to CBF be it “Branded v/s Assembled” in 2005 or ‘Digital Vision 2006 & Beyond’ or ‘Trendz’ in 2007 & this years its ‘Refuelling IT’. The idea has always been to come up with something new & innovative. However CBF is a commitment of channel education by Rashi Peripherals Pvt. Ltd successfully in its forth year.