Ganjam Pioneers Innovative Platinum Collection

Ganjam's jewellery master craftsmen have pioneered no less than five new techniques in the working of platinum. Inspired by PGI commissioned masterpiece Iraja, Ganjam launched the exquisite Riverdance - a sparkling conflusence of diamonds & platinum. The collection defies traditional concepts of craftsmanship to create a contemporary, classic collection, with international appeal.

Bangalore, Karnataka, IND, 2008-06-10 14:36:04 (IndiaPRwire.com)

Ganjam Riverdance Neckpiece

Ganjam’s jewellery master craftsmen have pioneered no less than five new techniques in the working of platinum.

The Ganjam Iraja masterpiece, commissioned by the Platinum Guild International, was exhibited as the centre piece of the International jewellery fair in Basel Switzerland in 2007.

Ganjam launched Riverdance, a new collection inspired by the confluence of two rivers. The Riverdance collection takes the essence of the Iraja masterpiece to jewellery that is both exquisitely elegant and wearable.

Available in suites of jewellery to individual pieces that include pendants, earrings, rings and bracelets, Riverdance reflects the sensuous form of platinum handcrafted in complex and intricate designs. The sparkles of splashes of water depicted through diamonds lend the designs a gracious and feminine touch. Cool blue green tourmalines and aquamarines accentuate the visual effect. Sensuous, contemporary and highly sophisticated, Riverdance evokes the timeless, natural life-force of a flowing river.

“Riverdance has been inspired by Iraja, a masterpiece that was created for the Platinum Guild International showcased at the 2007 International Jewellery Fair in Basel,” said Mr. Umesh Ganjam, Director, Ganjam. “The focus of Riverdance is to defy traditional concepts of craftsmanship and create a contemporary, classic collection that captures the essence of the lead product with an international appeal.”

“We are thrilled with the new heights and techniques that Ganjam have developed in platinum”, said Vaishali Bannerjee, Country Manager, Platinum Guild International (PGI). “They are one among the leaders to lead the world in the use of this most precious of metals. Ganjam was the first jeweller in India to work in platinum, and they remain at the forefront of the creation of the most beautiful platinum jewellery”.

“When I set out to design the Iraja my inspiration was the beauty and power of the confluence of two rivers” said Arunima Bhaumik, Senior Designer, Ganjam. “In the Riverdance collection I have used our unique techniques and have expressed the vitality of the tumbling rivers in jewellery that is practical, wearable and immensely beautiful”.

As with all Ganjam jewellery, the Riverdance Collection is entirely hand made using ‘f’ quality diamonds that are prong set for maximum lustre and impact. The Riverdance Collection will be available at the Ganjam flagship store on Infantry Road.

About Riverdance:

Product Range and Caratage:

  • Suites of jewellery to individual pieces that include pendants, earrings, rings and bracelets, the collection offers international style, design and exclusivity.
  • The necklace sets, pendant sets, earrings, rings and wrist wear are specially designed for the trend conscious, and discerning jewellery buyer.
  • Products range from .50cts for the smaller products going up to 28cts for the larger necklaces.

Materials:

  • Entire platinum collection
  • Round brilliant diamond in F colour and VVS1 clarity
  • Round and oval cut blue green tourmalines in various shades
  • Round and oval cut aquamarines

Settings, Textures & Finishes:

  • Shades of blue green Tourmalines are specially picked and graded for colour to suit each individual design
  • ‘f’ quality of diamonds have been prong set for maximum luster and impact
  • The flowing platinum banks are pave set with diamonds to enhance the shimmer
  • Specially created hand made hollow platinum balls for ethereal lightness

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About Ganjam:

For over one hundred years, the internationally acclaimed leading Indian jeweller Ganjam has successfully risen to the challenge of adorning women with works of art that delight & satisfy them. From the use of only ‘f’ coloured, VVS diamonds, choicest of handpicked precious stones and purest of metals to excellence in craftsmanship, Ganjam has retained exclusivity in every aspect. Over the last few years, Ganjam has done collaborative work with well-known Indian as well as international designers and continues to produce fine jewellery that is born in India and designed for the world. Ganjam has three stores in India, a flagship store and a boutique in Bangalore and one at the Taj Mahal Palace in Mumbai.

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For more information, Please contact:

Kasturi Wasmatkar
Sr Account Supervisor
Corporate Voice Weber Shandwick

Phone: 08042451200
Mobile: +919901024428
Fax: 08025253887

You can also visit www.ganjam.com for more information.

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