BIG 92.7 FM, India’s No.1 FM Network, today announced the latest edition to its kitty, with the launch of its Stations in Udaipur and Ajmer.

In the first phase of its launches, BIG 92.7 FM set up Stations in the metros of Delhi, Hyderabad, Chennai, Kolkata, Bangalore and Mumbai. The second phase of launches has taken BIG 92.7 FM to several Tier II towns across the country which will eventually take the total count to 45.

With its Hot Adult Contemporary music positioning, covering favorite tracks from across era’s and its endeavor to create high aspiration and wholesome entertainment, BIG 92.7 FM has taken aboard several well-known personalities and has created an exciting programming mix that ensures relevant and credible information to their listeners. BIG 92.7 FM promises not only to entertain but to inform and empower the listener with utilities that one may take for granted.

To ensure the highest aspirational appeal and connect with its listeners, BIG 92.7 FM has Abhishek Bachchan as the Brand Ambassador in East, North and West and super star Asin & Upendra for South India

Commenting on the station’s entry into Ajmer, Mr. Rajeev Masih, Cluster Head, BIG 92.7 FM Ajmer, said “We are excited and are looking forward to entertain the people of Ajmer. Our programmes have been customized and have locally relevant programming to ensure the best appeal to listeners. This far, we have received overwhelming responses in the 31 cities that we have launched in and are confident of the same support from the people of Ajmer.”

Commenting on the station’s entry into Udaipur, Mr. Abhishek Sharma, Station Director, BIG 92.7 FM Udaipur, said “As BIG 92.7 FM launches in Udaipur, we are all geared to entertain the city. Our tailor made programming coupled with our endeavor to live the Station’s brand-line ‘Suno Sunao, Life Banao!’ promises wholesome entertainment to listeners. People of Udaipur, are sure to love us. ”

With an aim to touch 200 million listeners, which is every fifth Indian across the country; every third urban Indian and every eighth Indian in rural areas, BIG 92.7 FM is on its way to grab the pulse of the Indian populace.

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BIG 92.7 FM is part of Adlabs Films. Ltd. The Station is poised to create history with it’s pan India presence, spanning across 45 cities, 1000 towns and 50,000 villages to reach 200 million Indians across the length and breadth of the country. The Company plans to take FM radio as a medium of entertainment not only to the key metros, but also to virgin markets that have never before experienced this medium of entertainment. The Station promises not only to entertain but to inform and empower the listener with utilities that one may take for granted. In addition to the utilities, the Station has a stunning array of RJ’s who will be the voice and personality of the channel. The RJ’s have been selected after a careful and selective nationwide hunt. With an investment of Rs. 400 crore dedicated to Transmission Equipment, Infrastructure and licensing, the proposed network will be the largest ever. BIG 92.7 FM will bring to you 24x7 unique entertainment from a highly advanced and state-of-the-art radio broadcast technology via transmitters with web based remote management capability, hot swappable power supply and power amplifier with controller card redundancy. BIG 92.7 FM is the next BIG thing on Radio. Big is beautiful! BIG is better! And now its here!! BIG 92.7 FM. Suno. Sunao. Life Banao. For further information, log onto www.big927fm.com or sms to 5454