The 4th International Conference and Exhibition 3G India 2008, will be held on October 17th, 2008, at The Taj Lands End, Mumbai. The conference will focus on laying India’s roadmap on 3G and showcase the future of third generation technologies & services in India.

Along with bringing to the fore various policy issues affecting the deployment of 3G in India, the conference will also address “how will money be made out of delivering 3G services’ and ‘how revenues generated should be shared between the various parties involved’.

3G India 2008 will offer a powerful forum to understand ‘what service will provide the most value to the user’ and also ‘the technical issues that need to be considered to ensure the success of the 3G strategies in India’.

The objective of 3G India 2008- 4th International Conference is to bring to fore laying a roadmap of 3G in India, Evaluate current 3G launch proposition & achieve optimum future revenue with winning service,content, technology & marketing strategies, Determine the optimum bundling & pricing strategies for 3G services offerings & Examine which are the killer 3G multimedia services , content & applications.

3G in India : Industry Overview

The 3G technology is the natural evolution of 2G services as it will facilitate higher speed and data throughputs enabling the delivery of a wide range of multimedia services such as video streaming, movie downloads, mobile TV and so on. 3G is expected to facilitate the implementation of important e-initiatives such as e-governance, e-education, tele-medicine to name few.

It is a well known fact that broadband penetration is very low in India and the rollout of wired broadband will entail humongous costs. Under these circumstances, 3G will be the most cost effective route to deliver mobile broadband to the masses. 3G is expected to bridge the digital divide than any other measure or policy introduced by the government.

3G can also be instrumental in alleviating the severe spectrum crunch being faced by many operators, especially in the metros and big cities, where there is not enough 2G spectrum to fuel the aggressive growth.

Because of its higher voice capacity, 3G could also facilitate the delivery of far more cost-effective voice services. However, this will happen only if operators do not have to pay exorbitant prices for 3G spectrum. An auction of 3G spectrum could lead to irresponsible bidding resulting in high costs and tariffs, which would completely negate the tremendous capacity advantage that 3G has to offer.

Key speakers at the conference include

Mr Abhay Savargaonkar, Sr. Vice President - NQ & 3G, Bharti Airtel, Shri TR Dua, Senior Director, Cellular Operators Association, Mr, Shyam Prabhakar Mardikar, Vice President - Network Services, Bharti Airtel, Mr Aveek Roy, Director - Sales, South Asia, NMS Communications, Mr Nitin Dahiya, Head SSM RA SR India, Nokia Siemens Networks, Mr Jyoti Handa Regional Sales Director, South Asia, Dialogic, Mr Vivek Srivastava, Director, Solutions - Marketing & Strategy, Oracle Corporation, Dr Abhinav Mathur, Chief Strategy & Technology Officer, Cellebrum Technologies, Mr K Sheker, Director & Co-founder, Bay Talkitec, Mr Krishna Mohan Durbha, Business & Marketing Head, Reliance Communications, Mr Boudewijn Pesch, Managing Director - Asia Pacific, Acision, Mr Sharat Chandra, President & COO – Strategy & New Technologies, GTL Limited, Mr Hetarth Patel, Regional Sales Manager,
Telenity Systems Software, Shri Aloke Kaul, Chief General Manager (Data Networks), BSNL, Mr Sethumadhavan Srinivasan, Deputy Director – Marketing, Huawei

- End -

About Bharat Exhibitions

Headed by Mr Shashidharan, Bharat Exhibitions brings with it seasoned professionals with informed minds attuned to local sensitivities and various fields of corporate promotion. The company organizes internationally recognized exhibitions and conferences in the areas of Broadcast & Multimedia, Satellite & Space Technologies, Telecommunications, Computing & Networking and Banking Technologies.

For further details, please visit http://www.bharatexhibitions.com